Media-Insert Communications

Media-Insert Communications

The blog of Media-Insert Communications – featuring freelance P.R. and journalism links to the work of Graham A. Jarvis.

Editing, Journalism, Copywriting, and Public Relations

Category: Augmented Reality

  • Research by Frost and Sullivan suggests that augmented reality heads-up displays (HUDs) will gain 10.4% of the European Union and North American market by 2025. The firm’s June 2015 report, ‘Augmented Reality in Cars In North America and the European Union’, also says that the HUD market is “expected to grow at a compound annual…

  • Fabien Roth, general manager from advanced infotainment marketing at Panasonic says: “Augmented reality will display an image at least 10 metres ahead of the car, meaning that the content will be integrated to make it natural to drive and to monitor information.” He adds that augmented reality will project images ahead of the car, and…