Media-Insert Communications

Media-Insert Communications

The blog of Media-Insert Communications – featuring freelance P.R. and journalism links to the work of Graham A. Jarvis.

Editing, Journalism, Copywriting, and Public Relations

Category: Current Affairs

  • Customer relationships are dependent on the creation of trust. How much confidence do people now have the television phone-in competitions, for example? The GMTV scandal appears to be the biggest to date. Questions were raised about whether there has also been a loss of trust in the breakfast show’s brand. The BBC’s Saturday Kitchen has…

  • The recent TV scandals over premium line phone-in callers being overcharged even hit some well established and trusted programmes like the BBC’s Blue Peter, Channel 4’s Richard and Judy and competitions like the ITV’s the X-Factor. Was this down to human error, or was it caused by limitations in the technology that they were using…

  • In the past the main channels for those looking to buy a new home focused on advertisements in newspapers and a visit to the local estate agent. The key to your new home has since moved online; at least 89% of homebuyers now turn to the Internet as a primary source of information when looking…