Media-Insert Communications

Media-Insert Communications

The blog of Media-Insert Communications – featuring freelance P.R. and journalism links to the work of Graham A. Jarvis.

Editing, Journalism, Copywriting, and Public Relations

Category: Web/Tech

  • Managing digital assets is an important consideration for enterprises – does cloud help this process? Read more on CloudPro… Published on 17th January 2012.

  • Moving to the cloud is not always straightforward but a proper testing programme could minimise risk. The rush towards cloud seems to be unstoppable. Research company IDC estimates that spending on public cloud IT services is set to increase from $21.5bn to $72.9bn in 2015. However, a quickly-moving market like cloud computing is going to…

  • Upgrades can spell trouble for companies so companies moving to the cloud have to be especially wary. In October, Blackberry users around the world got to know first-hand how frustrating downtime can be. Millions of Blackberry users found that they couldn’t do much more with their handsets than make voice calls. Read more on CloudPro.…

  • The banking sector is one of the most highly regulated and risk averse industries in existence today, so it shouldn’t be a surprise that the pace of innovation – whether technological or otherwise – can seem quite slow. Resistance to change is a dangerous stance. If an incumbent doesn’t respond to changes in customer and…

  • Using the cloud to improve collaboration among your workforce is the way to go, just follow some simple rules Email has for a long time been the main tool for collaborating on various business projects, but the cloud provides an opportunity to do more than just send someone a document and then wait for a…

  • Websites that buckle under the demand placed on them could benefit from being based in the cloud. Questions need answering Bryan Foss, a visiting professor at Bristol Business School and an independent commercial and public sector board level advisor, asks some poignant questions about how UCAS determined the amount of demand that was expected. He…

  • Can deals with mega-vendors lead to a loss of negotiating power? Find out the answer at: http://www.cio.co.uk/article/3306422/the-lock-in-question/. Published by CIO magazine on 29th September 2011.

  • The cloud has introduced flexibility in marketing but what has it done for improving market intelligence? Read more in Graham Jarvis' article, published by CloudPro on 12th September 2011. Client: CloudPro.

  • An article for CloudPro about why marketers are turning to the cloud. To read the article, please click on this link: http://www.cloudpro.co.uk/saas/marketing/1643/marketers-turn-cloud-modernise-their-campaigns Published on 2nd September 2011.

  • Top tips for getting the most out of email marketing campaigns Channels like email marketing can be used for a variety of reasons, including the targeted broadcast of a newsletter to keep your customers informed about how they can overcome, for example, their particular challenges and issues. They can be used as part of customer…