Category: Business
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Graham Jarvis looks to Poland and the Czech Republic for lessons on how the West might better have avoided the present financial and economic crisis. Read more.
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"The London Summit, it was hoped, would provide the groundwork for a coherent global strategy to deal with the current financial crisis. Amidst reports of the scale of IMF investment we ask whether this was the day the world came together; or did they?" Read more on Worldfinance.com.
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If you're a law firm you can beat the recession. Graham Jarvis offers his tips on how to beat it, and emerge as a market leader. How can you do this? By clicking here. Witten by Graham Jarvis. Published by Legal Marketing in the October/November 2008 edition of Legal Marketing magazine.
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An economic downturn is an opportunity to gain a competitive advantage. Some companies will certainly have to close their doors; but with more focused targeting, meaningful employee performance and customer-related targets, and the will to innovate, it’s possible to thrive in such a climate as this. How? Companies need to ramp up their marketing, and…
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To read my latest posts for BT and Cisco, please visit http://blog.btbroadbandoffice.com/ and visit the BT Cisco Community in BTtradespace.com. My lastest post of 25th February 2008 discusses how you can create better partner and customer relationships. Join the conversation…let’s have chat!
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SUMMARY: Marketers like to focus on statistics that show how many respondents opted into a campaign or how many consumers clicked through an email. But don’t overlook those who opt out. Read more of my lastest article for MarketingSherpa at http://www.marketingsherpa.com/article.php?ident=30347#
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Following the removal of The Marketing Leaders’ group on Facebook, for which no clear reason has yet been given by Facebook, and which Graham Jarvis legitimately set up on behalf of the online magazine and Community in July 2007 as Editor of The Marketing Leaders (and as a co-founder of the brand and as a…
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"SUMMARY: B-to-B mobile social networking is expected to become more valuable as handheld technology evolves. That’s because busy business execs want (and need) access to information and their contacts while they’re on the move…" Read the complete article at http://www.marketingsherpa.com/article.html?ident=30270. Happy Christmas and a Happy New Year in 2008.
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"Mobile-market research surveys and polls can achieve response rates that are at least five times higher than online questions and face-to-face interviews"…read more on MarketingSherpa at: http://www.marketingsherpa.com/article.php?ident=30233. This is my latest article, published by MarketingSherpa.com on 4th December 2007.
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Most social media and networking articles focus on how SMS can be used by consumers to generate a buzz amongst their friends. They talk about the various tools available without demonstrating how they begin the discussion with the members of their communities. They particularly don’t talk enough about how texts can be sent to initiate…

