
Media-Insert Communications
The blog of Media-Insert Communications – featuring freelance P.R. and journalism links to the work of Graham A. Jarvis.

Editing, Journalism, Copywriting, and Public Relations
- 3D Printing (2)
- Artificial Intelligence (184)
- Augmented Reality (2)
- Automotive (115)
- Autonomous Vehicles (72)
- Awards (1)
- Banking (49)
- Big Data – IT (140)
- Blockchain (7)
- Business (326)
- Business Continuity (118)
- Business Process Automation (4)
- Call and Contact Centres (18)
- CFO (11)
- Clients, Past and Present (468)
- Cloud computing (175)
- Connected and Autonomous Vehicles (CAVs) (74)
- Connected Cars (97)
- Connectivity (17)
- connectivity (2)
- Connectivity – 5G (11)
- Consumer technology (12)
- Conversational Process Automation (3)
- Crowdfunding (2)
- Cryptocurrencies (2)
- Culture (1)
- Current Affairs (13)
- Customer Service (30)
- Cyber-Security (30)
- Data Acceleration (126)
- Data centre/data center (15)
- Data Management (86)
- Data Protection (59)
- Defence (1)
- Defence technology (1)
- DevOps (2)
- Digital inclusivity (1)
- Digital Transformation (42)
- Disaster Recovery (92)
- Diversity (1)
- E-Commerce (20)
- Economics (9)
- Edge computing (20)
- Education (19)
- Electric Vehicles (17)
- Email Marketing (2)
- Energy and utilities (9)
- Equality (1)
- finance (18)
- Financial Directors (19)
- Financial Services (51)
- Financial Services Technology (21)
- Fintech (24)
- fleet management (3)
- Flexible Working (9)
- Furniture technology (2)
- Further Education (2)
- General Counsel (1)
- Global Treasury (11)
- Government technology (13)
- Green Energy (4)
- Green fleet management (9)
- Green ICE fuels (3)
- H.R. and Recruitment (11)
- Health and Fitness (14)
- Health and Wellbeing (5)
- Healthcare (18)
- Higher Education (7)
- I.T in Human Resources (8)
- Immigrant Integration (1)
- In-house Lawyers (1)
- Industrial Internet (3)
- Information Communications Technology (410)
- Infotainment (4)
- Infrastructure Finance (1)
- Insurance (30)
- Insurance/Reinsurance (23)
- International Relations (10)
- Internet of Things (50)
- Law (8)
- Legal Marketing (4)
- m-Commerce (4)
- Mainframe technology (8)
- Manufacturing technology (1)
- Marketing (37)
- Mobile Marketing (22)
- Mobile Networks (9)
- Mobility (46)
- Music (1)
- New Homes Online (1)
- Open source (1)
- Pensions Technology (1)
- Pharmaceuticals (6)
- Policing (3)
- Politics (11)
- Power Generation (1)
- PR and Media Services (7)
- Project Finance (1)
- Regtech (5)
- Regulations (2)
- Religion (2)
- Remote Working (12)
- robotics (1)
- robots (1)
- Schools (8)
- Science (2)
- SD-WAN (37)
- Self-driving vehicles (110)
- Smart cities (18)
- Software development (2)
- Software standards (2)
- Software-defined (6)
- Sports (1)
- STEM (2)
- Sustainability (2)
- Teaching (15)
- Television (5)
- The Marketing Leaders (10)
- Trading floor (5)
- Travel Technology (11)
- Uncategorized (16)
- Universities (10)
- WAN Acceleration (10)
- WAN Optimisation (137)
- water leak detection (8)
- Web/Tech (449)
- Weblogs (17)
- website accessibility (1)
- Women (1)
- World Finance – Financial Markets (20)
Recent posts
About and Social Media
Category: Business
-
Most social media and networking articles focus on how SMS can be used by consumers to generate a buzz amongst their friends. They talk about the various tools available without demonstrating how they begin the discussion with the members of their communities. They particularly don’t talk enough about how texts can be sent to initiate…
-
SMS no longer seems to be the talk of the town. Richer mobile media, user generated content, social media, higher usage rates of the mobile internet and mobile search all seem to be pushing it away. But is this really the case? Will SMS soon disappear, and not just from our lips as a phrase?…
-
Customer relationships are dependent on the creation of trust. How much confidence do people now have the television phone-in competitions, for example? The GMTV scandal appears to be the biggest to date. Questions were raised about whether there has also been a loss of trust in the breakfast show’s brand. The BBC’s Saturday Kitchen has…
-
The recent TV scandals over premium line phone-in callers being overcharged even hit some well established and trusted programmes like the BBC’s Blue Peter, Channel 4’s Richard and Judy and competitions like the ITV’s the X-Factor. Was this down to human error, or was it caused by limitations in the technology that they were using…
-
Fresh thinking, differentiation, and market insight lead to competitive advantage Customers’ needs are changing really fast today. But even in this climate of constant change, price remains a consideration; but it is now rarely the most important factor when customers choose one supplier over another. Suppliers therefore need to better understand what it is that…
-
In the past the main channels for those looking to buy a new home focused on advertisements in newspapers and a visit to the local estate agent. The key to your new home has since moved online; at least 89% of homebuyers now turn to the Internet as a primary source of information when looking…
-
When your company has constantly reached record revenues up to the tune of $50 million, what do you do next to increase your corporate income? This is the question that recently faced StreamServe, which was incorporated in 1997. It’s technology offering had got the company this far, but now it needed to discover where the…
-
Joe Francis, Sales Operations Director of StreamServe Inc., believes that “customers are demanding more business-oriented solutions to business problems, so that they can realise competitive advantages. This includes communicating more effectively with customers, suppliers and partners, creating cross-selling and up-selling opportunities, while also enjoying the reduction of costs.” “In order to create genuine competitive advantage…
-
What a cracking keynote speech! Emeritus Professor Malcolm McDonald, President of the CIM Thames Valley Branch, enthralled delegates at the Branch’s ‘Distinctly Different’ 2005 conference this week with his forthright comments on ‘Marketing Due Diligence’. If anyone thought that branding is the main purpose of marketing, then you would perhaps be either disappointed or amazed…
-
Nearly all of us know about the Oscars and, to a degree, cinema-goers like ourselves often pay attention to whether a film has been highly acclaimed by the Academy, particularly when we are deciding which film to go and see or deciding whether a chosen movie is worth seeing. Not everyone worthy of such peer…