Marketers are taught that the customer is king. However, companies seemingly forget this principle by putting their own needs first. Graham Jarvis MA, ACIM explores how start-ups can shake-up the market for the good of its customers. Find out how to disrupt existing markets…
No longer available online.
Publication: Exchange, published by the Chartered Institute of Marketing on 7th June 2016. Clients: Luminous P.R and Flipper Community


Leave a comment