Media-Insert Communications

Media-Insert Communications

The blog of Media-Insert Communications – featuring freelance P.R. and journalism links to the work of Graham A. Jarvis.

Editing, Journalism, Copywriting, and Public Relations

Category: Customer Service

  • …Customers are missing out on potential savings. Citing the Competition and Market Authority’s recent energy market report, personal energy shopping start-up, Flipper Community, claims that most energy consumers aren’t switching. The hassle of switching is one reason why many aren’t bothering. Traditionally, there were four tariffs per provider and with 43 energy providers in the…

  • Marketers are taught that the customer is king. However, companies seemingly forget this principle by putting their own needs first.

  • Megan Dunsby writes that by "targeting the energy market, this London start-up promises to 'flip' you to your personal best electricity and gas deals…" Publication: Startups.co.uk. Published on 26th April 2016. Clients: Luminous P.R and Flipper Community.

  • Consumer Preferences For Connected Car Insurance. Matthew Green, key account director, Consumer Intelligence gave a very thought-provoking presentation where began by revealing that 62% of 18-24 year olds don’t like the idea of being watched by telematics insurance. So what does the industry need to do change this viewpoint? Read more…

  • Traditionally there have been 20 energy tariffs per provider, now there will be 800 – making it harder for consumers to find the right energy tariff to save up to £400 per year. Flipper Community offers a way to disrupt the price comparison market by making energy switching simpler. With machine intelligence it automatically switches…

  • The unemployment rate in the U.S. may have hit a four year low. U.S. government sources are claiming that the initial claims for unemployment benefits have fallen by 5,000 applications to a seasonally adjusted figure of 348,000; but this doesn’t mean that customers have become more open to spending more money. Yet it is good…

  • The banking sector is one of the most highly regulated and risk averse industries in existence today, so it shouldn’t be a surprise that the pace of innovation – whether technological or otherwise – can seem quite slow. Resistance to change is a dangerous stance. If an incumbent doesn’t respond to changes in customer and…

  • If you're a law firm you can beat the recession. Graham Jarvis offers his tips on how to beat it, and emerge as a market leader. How can you do this? By clicking here. Witten by Graham Jarvis. Published by Legal Marketing in the October/November 2008 edition of Legal Marketing magazine.

  • "During economic downturns, the impulse normally is to reduce costs, which usually means staff redundancies and cuts in marketing and training budgets. But is this the right course of action and how will that impact on your customer service? Cuts are not always the answer, as Graham Jarvis explains." Published by Customer First (Vol. 8.…